AEO GEO LLM Seeding AI SEO
Or Whatever The F$ck You Want to Call It
The search industry is having the stupidest argument in its history — AEO versus GEO versus LLM SEO versus AI SEO versus LLM seeding — while clients stay completely invisible to every AI system on earth. This book refuses to join in. Customers now ask ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews who to trust, and the machines answer with names. The businesses named win; the ones the machines can't confidently identify simply don't exist.
Written by ten working practitioners, AEO GEO LLM Seeding AI SEO is the definitive playbook for that new game whatever you call it: what actually changed (selection replaced ranking, entities replaced pages), what never did (crawling, quality, reputation and compounding still decide everything), the one discipline behind every acronym, how retrieval pipelines really pick their sources — and a field guide to the snake oil.
